Effective Date: 24/10/2025

Trading Entity: Lead Magic AI is a branded trading name of Jedi Concepts Ltd, a company registered in England & Wales (Company No. 12145065) with its registered office at 2nd Floor Hygeia Building, 66 College Road, Harrow, Middlesex HA1 1BE, United Kingdom.

1. Purpose

This Policy explains how Lead Magic AI (“we,” “us,” “our”) collects, uses, and protects personal information through our websites, mobile applications, messaging services, and communication tools, including A2P (Application-to-Person) SMS, email, and voice automation.

By using our services or providing your details, you agree to these terms and consent to the collection and processing of your information in accordance with this Policy.

2. Information We Collect

We may collect the following categories of data:

• Contact Information: name, email address, phone number.

• Business Information: company name, job title, and industry.

• Communications Data: content of messages, call logs, and opt-in status.

• Usage Data: IP address, browser type, device identifiers, cookies, and analytics.

• Lead Data: information submitted through forms or chatbots to request our services.

3. How We Use Your Information

We use your data to:

• Deliver and improve our products and services.

• Send transactional, promotional, and service messages (email, SMS, voice, WhatsApp, AI chat).

• Verify consent and maintain opt-in/opt-out preferences.

• Analyse usage for service optimisation and security.

• Comply with legal and regulatory obligations.

4. Lawful Basis for Processing

Processing is based on one or more of:

• Your consent (for marketing and communications).

• Performance of a contract (where services are provided).

• Legitimate interests (business operations, analytics, fraud prevention).

• Legal obligation (tax, accounting, or regulatory compliance).

5. A2P Messaging Compliance

Lead Magic AI complies with:

• UK GDPR and PECR (Privacy and Electronic Communications Regulations).

• US TCPA and CTIA messaging guidelines for A2P communications.

By opting in to our messages, you consent to receive automated SMS, voice, or email communications. Message and data rates may apply. Message frequency varies.
You may opt out at any time by replying STOP or using unsubscribe links provided in each message.

We maintain auditable records of consent and adhere to all carrier-level requirements for sender ID, opt-out keywords, and delivery policies.

6. Data Retention

We retain personal data only for as long as necessary to provide services, comply with obligations, or resolve disputes. Contact records are anonymised or deleted upon verified request or after inactivity periods.

7. Sharing and Disclosure

We do not sell or rent your personal data.
We may share information with:

• Our trusted service providers (hosting, CRM, telephony, analytics).

• Regulatory or legal authorities when required by law.

• Business partners acting under NDA or data-processing agreements.

All third parties are bound by confidentiality and data-protection obligations consistent with UK GDPR and international standards.

8. International Transfers

Data may be processed outside the UK or EEA. When we transfer data internationally, we ensure appropriate safeguards (e.g. standard contractual clauses, adequacy decisions).

9. Your Rights

Under UK GDPR, you have the right to:

• Access, rectify, or erase your personal data.

• Restrict or object to processing.

• Data portability.

• Withdraw consent at any time.
  Requests can be made to [email protected] or [email protected].

10. Cookies and Tracking

We use cookies and analytics tools to improve site experience. You can manage or disable cookies in your browser settings. Details are provided in our [Cookie Notice].

11. Security

We apply appropriate technical and organisational measures to safeguard personal data from loss, misuse, or unauthorised access, including encryption, access controls, and audit logging.

12. Links to Other Sites

Our services may contain links to external sites. We are not responsible for the content or privacy practices of those third parties.

13. Children’s Privacy

Our services are not intended for individuals under 18. We do not knowingly collect personal data from minors.

14. Changes to This Policy

We may update this Policy periodically. Updates will be posted with a new effective date. Continued use of our services constitutes acceptance of the revised Policy.

15. Contact Information

For all privacy and data protection queries:
Jedi Concepts Ltd (t/a Lead Magic AI)
2nd Floor Hygeia Building
66 College Road
Harrow Middlesex HA1 1BE United Kingdom
Email: [email protected]
Company No: 12145065

16. Governing Law

These Terms and this Privacy Policy are governed by and construed in accordance with the laws of England and Wales. Any disputes shall be subject to the exclusive jurisdiction of the English courts.